Charme is a 100% mercerized Brazilian virgin cotton yarn that stands out for its squishy softness and quality. Thoughtfully produced in Brazil by the folks at Circulo, one of the largest textile manufacturers in Latin America. Known for using environmentally friendly practices, including recycling dye water, and using sustainably grown Brazilian cotton, Circulo makes high quality, affordable yarns perfect for weavers, knitters, and crocheters. The color palette is vibrant with truly colorfast yarns that won't fade or bleed. We can't say enough about how lovely this brand and yarn are!